We put local results into global perspective

Types of interventions

Qualitative research

  • Consumer research (ethno, product U&A, purchase behavior, aspirations, everyday life)
  • Product research (concept, positioning, organoleptic, pack, range, merchandising),
  • Brand research (equity, territory, image, potential, discourse),
  • Communication research (multi media pre & post tests, territories / discourse),
  • Internet research (site pre / post tests, development / architecture / blog),
  • Product tracking, trends observatories
  • Consumer filming

Marketing advice and support to innovation, creative, and brand performance teams

  • Creative workshops and lab workshops
  • Post-research support
  • Creative team
  • Generation concept
  • Brand solving, etc.